Daniel Scocco is running a poll to ask do you prefer to use paypal or credit card to buy online? Personally, I prefer paypal. I have both a personal and business account with paypal. It’s very secure and I find it quick and easy. The payment interface works well. So far, the poll results agree with me; 60% paypal and 40% credit card.
Jennifer Van Grove reckons 99% of online retailers plan to have facebook fan pages. Apart from the obvious move toward social marketing, which online retailer are embracing, what is a facebook fan page? And how does it benefit an online retailer?
A facebook fan page is like a user profile for businesses and organisations with the advantage you can have unlimited friends, so it’s a public profile (a standard user can have 5000 friends maximum). You can share your business and products with facebook users – 250 million of them! And it’s flexible as it allows discussion boards, photo albums and direct interaction with ‘fans’.
Want to know where the action is? Over 2 billion apps have been downloaded from Apple’s iPhone apps store. A runaway success if ever there was one. For an application developer the apps store is the largest and most lucrative marketplace to be working in right now. Five years ago it was ecommerce and webstores. Today, it’s the mobile marketplace that seems to be popular and getting everyone’s attention.
I like to listen to successful pioneers and entrepreneurs. You can learn so much from them. They walk the talk and you’ll often get golden nuggets of advice you won’t find anywhere else. Brad Williams has a one-on-one chat with with Roy Rubin, founder of Magento. If you are looking for an a full-feature, open source, ecommerce software platform, there is nothing better than Magento.
Take the path of least resistance and follow the money.
