From the monthly archives:

August 2009

You’ve all had this experience, haven’t you? You’re stuck. You don’t know what to write. It could be an article, ad copy, or any kind of online writing. The day (it’s often a whole day too) when your writing hand is willing but your mind is blank. I hate those days. Steve Martile has 3 [...]

Online market research puts amazon top of the list of most popular shopping sites. Why is amazon so popular? Is it the choice? They have over a million books in their database. Or their 1-click purchase ? No, it’s none of these. Research shows it’s the customer reviews. When searching for a product, it’s often [...]

I think Bryan Eisenburg is right when he says social media is not the message. Everyone is so keen to utilise social media as part of their website marketing plan they are forgetting this and trumpeting the technology and techniques. I see so many banal messages these days instead of real conversations. As he says, [...]

Are you into mashups? Er…what’s a mashup? In web design and development terms, a mashup combines data or functions from two or more sources into a single application or result. A simple example is integrating a google map into your website to show visitors where your shop or factory is based. Animoto is a mashup [...]